01
Paid media
Campaign structure, audience strategy, bidding and budget pacing across the platforms where your buyers actually spend time.
MetaYouTubeTikTokGoogle Search
// Work
Campaigns that earn their budget.
Affiliate offers, lead generation and pay-per-call, with the strategy, creative and media buying run as one system. I work through my company, Lekito Marketing.
02
Creative strategy
Customer-language research, angle mapping and hook libraries. Every creative starts from a hypothesis you can test.
HooksScriptsUGC-styleVSL
03
AI creative production
AI video, image and voiceover tools combined into a production line that turns one idea into many testable variations.
AI videoAI voiceEditing
04
Landing pages and tracking
Fast, compliant landing pages and clean attribution, so every decision is based on data you can trust.
LandersTrackingCompliance
Principles
How I like to work
Compliance is a creative constraint, not an afterthought
Every platform has rules. Great creative works inside them.
Test small, scale what’s proven
Opinions are cheap. Data from real spend decides.
Ride the waves, don’t fight them
Affiliate and performance marketing move in different cycles. Running both keeps the business steady.
Bilingual by default
English and Spanish, for campaigns across markets.
Have a campaign or a creative problem?
Tell me what you’re working on. I read every message.